Influence is not reserved for those with large social media followings or public platforms; every person has influence in the lives of those around them. Whether it’s at school, at work, in our families, or even in the way we interact with strangers, we are constantly shaping the world through our words, actions, and attitudes. The question is not whether we have influence, but how we will use it—especially as followers of Jesus, who are called to influence others for the sake of God’s kingdom.
Looking at the life of Jesus, we see a radical approach to influence. Jesus consistently built bridges to people who were different, outcast, or even considered enemies. He reached across social, political, and moral divides, as seen in His interactions with Zacchaeus, the tax collector, and the woman at the well. Both were marginalized by their communities, yet Jesus saw their value and potential, engaging them with love and dignity. This is a powerful model for us: true influence is not about gathering people who already agree with us, but about loving and connecting with those who are different.
Jesus’ teachings reinforce this bridge-building approach. He calls us to go beyond what is required—to give more than is demanded, to walk the extra mile, to love even those who oppose us. The “golden rule”—do to others as you would have them do to you—is not just a moral guideline, but a strategy for influence. When we choose to love others first, to listen deeply, and to seek common ground, we draw people in and open doors for meaningful conversations and transformation.
Building influence in a divided world means intentionally choosing to see the image of God in every person, to focus on what unites rather than what divides, and to act with kindness and empathy. It means refusing to retreat into our own trenches or to lob grenades at those who disagree with us. Instead, we step into the middle, loving boldly and sacrificially, just as Jesus did. This is not easy—our natural tendency is to protect ourselves and our own interests—but with Jesus’ help, we can become people who bring others together and make a lasting impact for the kingdom.
Key Takeaways
- 1. Build Bridges, Not Walls Walls separate and reinforce division, but bridges connect and create opportunities for understanding. In a world that encourages us to focus on differences and disagreements, intentionally seeking common ground and building relational bridges is a powerful act of influence. When we connect with others over shared values and experiences, we open the door for genuine dialogue and transformation. [35:19]
- 2. See People’s Potential, Not Just Their Problems It’s easy to define people by their flaws, failures, or the ways they differ from us. Jesus, however, saw the potential in Zacchaeus and the woman at the well—He saw what they could become, not just what they were. When we look at others through the lens of their God-given potential, we become agents of hope and encouragement, drawing out the best in those around us. [40:22]
- 3. Practice Radical Kindness Kindness is the practical expression of love, especially toward those who are difficult or different. Simple acts of empathy, patience, and generosity can break down barriers and create space for influence. When we consistently choose kindness, even in frustrating or inconvenient situations, we reflect the heart of Jesus and invite others to experience His love. [42:27]
- 4. Love First, Listen Deeply Loving others as we want to be loved means prioritizing their stories, perspectives, and needs above our own agenda. True listening is not just waiting for our turn to speak, but genuinely seeking to understand and value the other person. This kind of love draws people in, builds trust, and gives us a voice in their lives that argument or debate never could. [27:29]
- 5. Influence Flows from Sacrificial Love, Not Self-Interest Our natural tendency is to protect ourselves and our own interests, but Jesus calls us to a higher way—to love sacrificially, even when it costs us. Real influence comes when we step out of our comfort zones, cross divides, and serve others without expecting anything in return. This kind of love has the power to change hearts, communities, and even nations. [46:02]
Youtube Chapters
- [00:00] - Welcome
- [01:10] - Everyone Is an Influencer
- [04:30] - Abraham Lincoln’s Cabinet: A Lesson in Unity
- [09:36] - The Problem of Division in Our Culture
- [13:50] - Disagreeing Without Becoming Disagreeable
- [18:34] - Jesus’ Approach to Relationships
- [20:29] - Zacchaeus: Building Bridges to the Outcast
- [22:25] - The Woman at the Well: Crossing Social Barriers
- [25:40] - The Law of Love: Do to Others as You’d Have Them Do to You
- [27:29] - Loving First and Listening Well
- [35:19] - Building Bridges, Not Walls
- [36:13] - Finding Common Ground in Divisive Issues
- [40:22] - Seeing Potential in Others
- [42:27] - The Power of Kindness
- [46:02] - The Source of Sacrificial Love
- [47:43] - Next Steps: Living Out Influence
- [48:26] - Prayer and Sending Out